Jun 03

The Reaper Challenge: A Brainstorm of Epic Proportions

Posted by adm1n-red in People/Culture

Chris & Silas Eat Carolina Reapers from 10 Red Design on Vimeo.

What, you ask? Originally named the HP22B, is a variety of chili pepper of the Capsicum chinense species. More commonly known as the The #1 & Only – World’s Hottest – Carolina Reaper. We will just simply refer to it as The Reaper or insanity in edible form. Why, you ask? Here at 10Red we are always welcoming interesting ways of brainstorming. Here’s […]

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Mar 11

Retail Experience: Rebecca Minkoff NYC

Posted by adm1n-red in Market Place

One of the highlights from our latest Retail Experience Road Trip was a walk down Greene St in SOHO. When you merge the digital and physical retail worlds – you will find the progressive Rebecca Minkoff Boutique.

As a self-proclaimed Millennial, maybe it was the glass of bubbly we were offered as we walked in, but when they encouraged us to explore the endless shelf of Rebecca’s collections via their interactive Magic Mirror dressing room – I was hooked. The experience began by setting my personal, occasion-based mood lighting (Brooklyn Morning, Afternoon […]

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Feb 12

Nike Town – Chicago

Posted by adm1n-red in Market Place

Nike Fixture from 10 Red Design on Vimeo.

There’s never enough time to experience best-in-class retail when visiting the Windy City.  The Magnificent Mile seems endless and each store seems to out do the previous one.  It’s all about the customer experience and the power of bringing your favorite brands to life.  We all know what a consumer powerhouse Nike is — the […]

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Jan 08

Who’s Who

Posted by adm1n-red in Market Place

A big shout out to our own Stuart and Nicole for being named to Shopper Marketing’s Who’s Who in Shopper Marketing by the Path to Purchase Institute. We’ve thought they should be institutionalized for some time now. Congrats.

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Nov 13

Female Fridays

Posted by adm1n-red in People/Culture

Well they say its not officially a ‘Girls’ lunch but to date none of the men in the office have been extended an invitation to the exclusive Female Friday Lunch. From the outside looking in – it appears to be a running date at the Bluewater Grill … or Sherwood Tavern… or The Lakehouse. I […]

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